WEBTOON has partnered with Genies to launch interactive AI avatars for webcomic characters, starting with three popular series: The Greatest Estate Developer, The Knight Only Lives Today, and My In-Laws are Obsessed with Me. The avatars will allow fans to interact with their favorite characters in new ways.
WEBTOON announced a partnership with Genies, a company specializing in AI-powered avatars, to create interactive AI avatars for webcomic characters. The rollout begins with characters from The Greatest Estate Developer, The Knight Only Lives Today, and My In-Laws are Obsessed with Me. These avatars will enable fans to engage with characters beyond reading, potentially through conversations or personalized interactions.
This move signals a growing trend of integrating AI into webcomic platforms, enhancing reader engagement and offering new monetization opportunities. For translated web novel readers, it shows how IP can expand into interactive experiences, potentially increasing the visibility and value of original stories. It also highlights the convergence of AI and digital comics, which could influence how translated content is marketed and consumed.
WEBTOON is a leading platform for webcomics and webtoons, with many series adapted from web novels. Genies is known for creating customizable avatars and AI-driven interactions.
Original source: https://www.animenewsnetwork.com/news/2026-04-28/webtoon-partners-with-genies-to-launch-interactive-ai-avatars-for-webcomic-characters/.236872
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